Our Carefully Selected Partners and Service Providers
Our carefully selected partners and service providers may process personal information about you on our behalf as described below.
Digital Marketing Service Providers
We periodically appoint digital marketing agents to conduct marketing activity on our behalf. Such activity may result in the compliant processing of personal information. Our appointed data processors include:
(i) Social Gains Ltd, Peel House, Peel Road, Blackpool FY4 5JX, Reg. UK Co. 10060215. You can contact Social Gains and view their privacy policy here: AI Marketing Agency. Social Gains is registered with the ICO, Reg: ZB693061. Their Data Protection Officer can be emailed at: drew@socialgains.co.uk.
Information We Collect
Apollo.io
This website uses Apollo.io (https://www.apollo.io), an IP address-based web analysis service for website optimization and analysis of our Internet content, advertising, and lead generation. Apollo.io works on the basis of reverse business IP tracking, which differs from cookies. Instead, a code is used, which tracks IP addresses visiting our website, identifies them as business-related, and matches them to a wholly-owned global database of businesses and business information.
The software effectively matches a business IP address with wider business data to provide valuable business-related visitor information to us, such as the date and duration of the user’s visit, and the web pages which the user visits. This data may be used by us to contact the business about their experience or for marketing purposes. We will not pass this data to third parties for any reason.
Furthermore, Apollo.io does not identify any personal IP addresses, mobile devices, or any other data than that associated with the business. It does not, and cannot, provide individual, personal, or sensitive data regarding who has visited our website.
You can object to data being processed by Apollo.io by contacting the data controller at support@socialgains.co.uk.
Cold Emailing
As part of our lead generation efforts, we may send cold emails to business contacts whose information we have lawfully obtained through our data providers or publicly available sources. These emails are sent under the lawful basis of legitimate interests as per Article 6(1)(f) of the GDPR, which allows us to conduct direct marketing to businesses.
We ensure that all recipients of our cold emails are provided with a clear and easy way to opt-out of future communications. If you receive an email from us and no longer wish to be contacted, you can unsubscribe at any time by following the instructions provided in the email or by contacting us directly at support@socialgains.co.uk.
Legal Grounds for Processing
Processing of data takes place on the basis of Art. 6 (1f) GDPR, which is based on our legitimate interest in the continuous improvement of our website and our marketing activities. Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us on support@socialgains.co.uk if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out.